ABS-CBNABS-CBN Corporation’s TV and Studio business continues to be unrivaled as recent ratings data from Kantar Media shows it draws more television viewers than any other media network in the country.
ABS-CBN’s national audience share increased to 47% in June based on the data provided by Kantar Media, making ABS-CBN the most-watched network on TV. GMA is a distant second with a 32% audience share for the same month.
ABS-CBN’s prime time block obtained a 49% average audience share that is 18 percentage points higher than rival GMA’s 31% average audience share during the same time block.
Topping the list of most watched primetime programs during the previous month is “FPJ’s Ang Probinsyano” with an average national TV rating of 42.2%, followed by “The Voice Kids” with 36.8% and “Dolce Amore” with 33.7%. They are joined in the Top 5 most viewed programs in May 2016 by “Maalaala Mo Kaya” (33.5%) and “Wansapanataym” (31.1%). Recently concluded show “The Story of Us” finished the month with a 19.8% average rating, still good for a top 10 finish.
Special coverage from ABSCBN also performed well in June, according to Kantar Media. The Inauguration Day coverage, dubbed “Ang Panunumpa: Pangako ng Pagbabago” earned more viewers than its counterpart with GMA, garnering an 18.8% score compared to 13.4%.
Meanwhile, its NBA finals coverage, “NBA sa ABS-CBN,” recorded a 22.6% rating.
In other areas, ABS-CBN also proved supreme over GMA. The Kapamilya network established a huge lead in Visayas where it received a 57% rating, while the rival network only had 24%. In Mindanao, ABS-CBN garnered a 57% rating as opposed to GMA’s 26%. For the whole of Luzon, ABSCBN won the battle against its rivals, 41% to 36%. (Story/Photos by: Kane Choa)