Filipinos across the country still tune in to ABS-CBN for their daily news and entertainment fare as the network logged an average audience share of 44% in October versus GMA’s 31%, according to data from Kantar Media.
The multinational audience measurement provider uses a nationwide panel size of 2,610 urban and rural homes that represent 100% of the total Philippine TV viewing population.
“FPJ’s Ang Probinsyano” (35%) is still the top choice of viewers nationwide, while “The General’s Daughter” (34.1%) ended its run strongly.
“The Voice Kids” (30.2%) remained the most watched weekend show, while “Parasite Island” (28.8%) proved to be a hit among viewers. Rounding out the top five most watched programs nationwide is “TV Patrol” (28.2%).
Making its debut in the top 10 is new Kapamilya teleserye “Starla” (28.1%). Completing the list are “Home Sweetie Home: Extra Sweet” (25.5%), “Maalaala Mo Kaya” (24.6%) and “Rated K: Handa Na Ba Kayo?” (23.2%).
Meanwhile, ABS-CBN won all time blocks in October, asserting its lead in prime time where it recorded a 47% share versus GMA’s 32%, in the afternoon block with 45% compared to GMA’s 34%, in the noontime block with 44% versus GMA’s 30% and in the morning block with 38% in contrast to GMA’s 27%.
The Kapamilya network emerged triumphant again in Metro Manila as it registered a 41% share versus GMA’s 25%. In Mega Manila, ABS-CBN registered 35% while GMA got 32%.
In Total Luzon, ABS-CBN earned 40% versus GMA’s 33%. It also won in Total Visayas with 53%, beating GMA’s 25%, as well as in Total Mindanao with 49%, trailed by GMA’s 28.