ABS-CBN president Carlo Katigbak makes a pledge for knowledge with the KCh teamKnowledge Channel Foundation Inc. (KCFI) participated in the SKY Alive! cable fair held at the SMX Convention Center in Pasay.

Its booth simulated a typhoondevastated classroom to reflect the state of beneficiary schools which lost their KCh connection when strong rains toppled their satellite dishes.

Together with Fatty Brain Toys, KCh games, toys and educational stuff for kids. It also presented its shows and e-learning modules that are available online via kchonline.ph.

Toys from Fatty Brain were unboxed by KCFI president and executive director Rina Lopez- Bautista and Fatty Brain Toys founder Mona Ng. Kids and kids at heart had fun while being guided through the use of the toys by math expert Jeff Benitez.

KCh also started #Pledge- ForKnowledge, a call to its social media followers to post photos from the KCh image booth to show their support for the work of the foundation.

Among those who heeded the call were ABS-CBN president Carlo Katigbak; ABSCBN chief content officer Charo Santos-Concio and her grand daughters; and SKYcable head for Programming James Dumlao. (Story/Photo by: N. de Sagun)