Starting Oct. 5, World Teachers’ Day, Knowledge Channel once again began airing its educational TV programs on digital TV in partnership with BEAM. Teachers, parents and learners can access the channel by doing a rescan of their digital TV box.
Dubbed as the “biggest classroom on air,” the ETV pioneer now reaches over 10 million households including those with cable and direct-to-home satellite TV. It currently airs over 1,500 video lessons from kinder to Grade 10 and the Alternative Learning System or ALS.
When the COVID-19 pandemic struck, Knowledge Channel immediately launched a campaign called “Stay at Home, Learn at Home” in response to the cancellation of face-to-face classes last year. It allowed learners in over 7 million households to continue learning from home via ABS-CBN TVplus, SKYdirect and SKYcable.
The nonrenewal of ABS-CBN’s franchise, however, along with the cease-and-desist order issued to TVplus and SKYdirect, narrowed down the channel’s reach. Despite this challenge, Knowledge Channel continued its educational programming while shifting to “School at Home” in preparation for school year 2020-2021. The campaign was highly successful, with Knowledge Channel’s Facebook page reaching over 150,000 followers and its YouTube channel earning a Silver Play Button. The campaign was recognized as the outstanding CSR project in education in the 2021 League of Corporate Foundations’ CSR Guild Awards.
This school year 2021-2022, Knowledge Channel continues to bring learning to more Filipino children via television and the digital space. Students can watch Knowledge Channel video lessons from 6 a.m. to 11 p.m. on digital TV, cable and direct-to-home. Video lessons from Grades 1 to 6 are available on A2Z on weekdays from 7 a.m. to 9 a.m. Video lessons for preschool can be viewed for free on theAsianparent app.
Knowledge Channel is also livestreaming educational content with its “School at Home” block on Kumu’s SeenZone Channel simulcast on Knowledge Channel’s Facebook page, weekdays at 11 a.m. Catch “Wikaharian Online World” with “Teacher Michelle” every Monday, “Team Lyqa” every Tuesday, “Knowledge on the Go” back to back with Robi Domingo’s “MathDali presents Math Talks” every Wednesday, “Money Lessons with FQ Mom and Sons” every Thursday and “Art Smart with Teacher Precious” every Friday.