ABS-CBN Japan turns over Y1.123M to Red CrossABS-CBN Japan, headed by managing director Enrique Olives, recently turned over ¥1.123M to the Japanese Red Cross Society for the victims of the March 11 Tohoku earthquake and tsunami.

The donation was made after Kalayaan at Kapatiran, the Independence Day celebration and fundraising for Japan. ABSCBN Japan, in cooperation with the Philippine embassy in Tokyo, conducted a celebrity auction at the Hitotsubashi Hall of the Japan Education Center (Nihon Kyoiku Kaikan) in Tokyo.

Memorabilia from Kapamilyas Piolo Pascual, Sam Milby, Boy Abunda, Gary Valenciano, Sarah Geronimo, John Lloyd Cruz, Anne Curtis, Pokwang, Toni Gonzaga, Vice Ganda, Vhong Navarro, Robin Padilla, Mariel Rodriguez, John Estrada, Randy Santiago and the “Goin’ Bulilit” kids were purchased by generous attendees.

Subscribers extended their support by participating in the renewal donation campaign. As the provider of The Filipino Channel (TFC), the Tokyobased subsidiary of ABS-CBN Global allotted ¥400 of every subscription renewal made from March 27, 2011 to April 15, 2011 as financial assistance to the casualties of the Great East Japan Earthquake.

“We can’t help but help,” Olives said. “TFC exists not just to inform and entertain but, more importantly, to help the Filipino and his family in their journey, no matter how rough the road is.”

ABS-CBN Japan also gave ¥200,000 each to two Filipino organizations that initiated their own fundraisers for the nationwide rehabilitation.