Chief of staff, Office of the President and CEO
Marasigan, who joined ABSCBN in 1993, assists the CEO in ensuring the execution of the company’s strategic initiatives. Thus, she was tasked to help build the new iWant team and content. She continues to lead the production of iWant Originals with external and internal producers. Marasigan graduated cum laude from the University of the Philippines (UP) with an AB in broadcast communication.
Head of OTT Programming and Content Development
Reynante is the concurrent head of Entertainment Digital Publishing and Cinebro Films. For iWant, he is part of the team that selects and greenlights shows for production, curates the library of ABS-CBN content for strategic use in the streaming service and manages the programming grid that contains the programs in iWant. He also coheads the creation of strategies in promoting iWant content across the properties of ABS-CBN as well as the alignment with other lines of business. Reynante graduated from UP Diliman with a degree in economics. He joined ABSCBN in 1986.
Head of Product InnovationsOne OTT
Favis serves as the overall caretaker of the iWant platform. His duties include platform development, platform operations and delivery. He joined ABSCBN in 2009 after graduating from De La Salle University with a degree in business management.