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Star Music’s greatest hits

Published on Friday, 12 October 2018 15:41 | Hits: 13075
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Star Music’s greatest hitsStar Music’s greatest hitsWhat do actor-singer Daniel Padilla and singer-songwriter Yeng Constantino have in common? According to Star Music head Roxy Liquigan, Padilla is the artist behind the best-selling Star Music concerts, while Constantino is the company’s best-selling artist of all time.

With its film production and distribution as well as its merchandising ventures already off the ground and running, ABS-CBN looked to diversify further by plunging into the music business in 1995.

Star Music’s main lines of business include creating, designing, developing, distributing and marketing audio recordings; music servicing (production of commercials, musical scoring); replication service; events production (mounting of concerts, mall shows); music publishing; and music artists management.

It aims to be a major player in providing audio content in its audience’s homes locally and internationally, Liquigan says.

The company currently has 80 artists on its roster, including the names behind some of this year’s biggest musical events. Among others, OPM aficionados flocked to Erik Santos’ “My Greatest Moments” 15th anniversary show and Sharon Cuneta’s “My 40 Years” concert.

Fans can also look forward to more music as Jed Madela mounts his “Higher than High” 15th anniversary show on November 16. Himig Handog, themed “Love Songs and Love Stories,” showcases the musical gifts of an especially youthful crop of singers and songwriters on November 25.

Liquigan counts among Star Music’s most notable achievements its being the consistent seller and hitmaker every year among all local record labels.

Meanwhile, MYX and MOR are also doing their share in promoting and growing OPM as the other segments of ABS-CBN’s music ecosystem.

MYX

“We are a music channel serving the interests and music needs of the Filipino youth,” says Andre Alvarez, channel head of MYX, says.

As Filipino teens’ music companion, MYX accommodates listener requests through social media channels as well as through its online and on-air programs and events.

“We go to schools, we have award shows such as MYX Music Awards, and our campus tour called MYX Slam Jam,” Alvarez enumerates.

The channel head describes himself as the “oldest teenager” he knows. For the past 18 years, he has held a job that requires him to be “in the know” about the sundry things that preoccupy youngsters. Also, after 18 years, he says he now works with colleagues who are young enough to be his children.

As the original channel head, Alvarez had seen the team grow from about five people to today’s 30, including nine VJs who make up the MYX Squad.

“When we started, it was such a daunting task to be up against MTV and Channel V,” he recalls.

As international music networks, MTV and Channel V could easily access artists like Britney Spears, the Spice Girls and the Backstreet Boys. Manilabased MYX played to its strength by going local, giving airtime to budding music video directors and producers and, Alvarez emphasizes, listening to their audience.

Today MYX is the last music channel standing as the competition had packed up and decamped almost a decade ago.

“When it finally happened, it turned out to be not as hard as I’d thought,” says Alvarez of beating the giants. “We had our own idea of what will work, but you realize the people are the ones that matter. That’s when being in the service of the Filipino comes in, when you cater to their needs.”

Being on ABS-CBN TVplus for the past couple of months further opened a whole new world for MYX.

“We have five million boxes out there. People who never had cable TV watch MYX for the first time and tweet us. We were surprised that wow, there’s still an unserved audience. That has injected new energy and life into MYX,” the channel head says.

For Alvarez, MYX’s greatest accomplishment has been its role in giving Filipino musicians a face and a sound.

“We do our best to help the music artists to be seen, heard and appreciated,” he notes.

MOR Philippines

With its crew of 21 “MORkada” led by former “Pinoy Big Brother” housemate DJ Chacha, MOR aims to spread “happiness, positivity and good vibes by entertaining, affirming and uplifting Pinoys wherever they may be.”

“The Kapamilya radio station is dedicated to entertaining, affirming and uplifting Filipinos worldwide through a fully integrated music and entertainment experience on radio,  online and on-ground events, giving them a much-needed escape from the harsh realities of life and spreading only good vibes and positivity for all,” says station head Mars Ocampo.

According to Ocampo, the radio arm of the ABS-CBN music ecosystem offers diversity and convergence of Pinoy pop culture, reflecting the nuances and topics of the Pinoy masamentality on platforms such as radio, online through the MOR website and social media, and physical on-ground experiences via MOR events.

In 2001, the rebranded ProStar Network and ABS-CBN Radio took to the airwaves as MOR in Cagayan de Oro. Meanwhile, in Manila, DWRR had undergone several transformations and transitions, taking on the name Tambayan 101.9 from 2009 to 2013 before reverting to ABS-CBN 101.9 FM.

In July 2013, it became known as the network’s flagship station MOR and brought back the popular “For Life” slogan.

In June 2018, MOR Philippines was rolled out, offering unified programs, online content and events to listeners in Manila and its provincial stations.

With this, MOR’s transformation into a “truly national brand was completed,” says Ocampo.

Star Music’s greatest hitsStar Music’s greatest hits

Channel head Andre Alvarez (3rd row, 7th from left) and his team at MYXChannel head Andre Alvarez (3rd row, 7th from left) and his team at MYX

 Station head Mars Ocampo (leftmost) at the MOR Pinoy Music Awards 2018 with OPM Lifetime Achievement awardee Vehnee Saturno, Jaya, Erik Santos, Jessa Zaragoza and Bugoy Drilon Station head Mars Ocampo (leftmost) at the MOR Pinoy Music Awards 2018 with OPM Lifetime Achievement awardee Vehnee Saturno, Jaya, Erik Santos, Jessa Zaragoza and Bugoy Drilon

Star Music head Roxy Liquigan (center) with Jonathan Manalo, Mars Ocampo, Thellie Palanisamy and Marivic BenedictoStar Music head Roxy Liquigan (center) with Jonathan Manalo, Mars Ocampo, Thellie Palanisamy and Marivic Benedicto

 Ogie Alcasid teases the crowd during his 30th anniversary concert “OA”; The “MORkada” at the MOR Pinoy Music Awards Ogie Alcasid teases the crowd during his 30th anniversary concert “OA”; The “MORkada” at the MOR Pinoy Music Awards

The “MORkada” at the MOR Pinoy Music AwardsThe “MORkada” at the MOR Pinoy Music Awards

 High school dancers show off their moves at the MYX Moves Street Dance Competition

Rising artists Maymay Entrata and Edward BarberRising artists Maymay Entrata and Edward Barber

More Filipinos receive Kapamilya love from ‘Pantawid ng Pag-ibig’

Published on Thursday, 20 August 2020 | Hits:345

More Filipinos receive Kapamilya love from ‘Pantawid ng Pag-ibig’

Kapamilya love reached more Filipinos as ABS-CBN Foundation Inc.’s (AFI) “Pantawid ng Pag-ibig: Isang Daan, Isang Pamilya” campaign distributed food packs and ligtas bags outside Metro Manila for those greatly

Mayors express gratitude wellness. to ABS-CBN, AFI

Published on Thursday, 18 June 2020 | Hits:362

Local government units (LGUs) found it challenging to quickly provide relief to families affected by the quarantine. That is why several mayors in Metro Manila and nearby provinces have expressed

‘Pantawid ng Pag-ibig’ gears up for 2nd phase

Published on Thursday, 18 June 2020 | Hits:317

‘Pantawid ng Pag-ibig’ gears up for 2nd phase

As Filipino families continue to struggle with the loss of jobs, ABS-CBN Foundation Inc. (AFI) moves to the second phase of the “Pantawid ng Pagibig” campaign with the aim of

Over 600,000 families to benefit as ‘Pantawid ng Pag-ibig’ raises P350M

Published on Tuesday, 19 May 2020 | Hits:386

Over 600,000 families to benefit as ‘Pantawid ng Pag-ibig’ raises P350M

The “Pantawid ng Pag-ibig” campaign of ABS-CBN and ABS-CBN Foundation Inc. (AFI) has raised P350 million in cash donations and pledges for the benefit of over 600,000 families in Metro

ABS-CBN reaches out to evacuees via ‘Tulong-Tulong sa Taal’

Published on Thursday, 06 February 2020 | Hits:331

ABS-CBN reaches out to evacuees via ‘Tulong-Tulong sa Taal’

NO evacuee will be left behind. This is the promise of ABSCBN as it launches the “Tulong-Tulong sa Taal” campaign, which aims to unite the nation in helping Filipinos affected

ABS-CBN Foundation Europe to hold telethon for London Grenfell Tower fire victims

Published on Friday, 23 June 2017 | Hits:3916

ABS-CBN Foundation Europe to hold telethon for London Grenfell Tower fire victims

ABS-CBN Foundation Europe CIO joins public and private support for the victims of the massive fire that hit the 24-storey residential London Grenfell Tower in West London on June 14

Donate to Operation Sagip Surigao to help earthquake victims

Published on Friday, 17 February 2017 | Hits:4258

Donate to Operation Sagip Surigao to help earthquake victims

A state of calamity has been declared by the Mayor of Surigao City. Relief and rescue operations are underway for the barangays that have been affected.

Bulusan workers turn to backyard farming for steady food supply

Published on Tuesday, 19 May 2020 | Hits:967

Bulusan workers turn to backyard farming for steady food supply

The Rural Workers Association of San Rafael (RWASR) based in Bulusan, Sorsogon, which runs Nasipit Eco-Agri Farm, has a simple message for their fellow Filipinos: “There is no problem we

‘Ligtas Pilipinas’ helps educate Filipinos on COVID-19

Published on Thursday, 16 April 2020 | Hits:895

‘Ligtas Pilipinas’ helps educate Filipinos on COVID-19

ABS-CBN helps arm Filipinos with relevant information to stop the spread of disease through its “Ligtas Pilipinas sa COVID-19” campaign on radio, TV and online.

ABS-CBN delivers protective gear, food to health workers

Published on Thursday, 16 April 2020 | Hits:1063

ABS-CBN delivers protective gear, food to health workers

HELP came through for health workers in East Avenue Medical Center after ABS-CBN delivered masks and other protective gear and snacks to show support and Kapamilya love to those leading

‘G Diaries’ bags academic excellence awards

Published on Monday, 09 March 2020 | Hits:746

‘G Diaries’ bags academic excellence awards

“Maraming, maraming salamat po sa award na ipinagkaloob ninyo sa amin. Alay namin ito sa kapatid kong si Gina Lopez,” said “G Diaries” host and Bantay Bata 163 executive director

Finally home

Published on Monday, 09 March 2020 | Hits:762

Finally home

She could hardly contain her joy and excitement when she saw her son walking towards her. She welcomed him with tight hugs and happy tears as a loving mother would

ALKFI renames building in honor of Gina Lopez

Published on Monday, 09 March 2020 | Hits:570

ALKFI renames building in honor of Gina Lopez

ABS-CBN Lingkod Kapamilya Foundation Inc. (ALKFI) renamed its building Gina Lopez Building in honor of its late chairperson and founder of ALKFI programs Bantay Bata 163 and Bantay Kalikasan.

Fighting child malnutrition with Alaska Milk

Published on Thursday, 06 February 2020 | Hits:748

Fighting child malnutrition with Alaska Milk

ACCORDING to UNICEF, 95 children in the Philippines die every day because of malnutrition. This is one of the reasons Alaska Milk Corporation supports the advocacy of ABS-CBN Lingkod Kapamilya

Bantay Bata, Globe activate #163 helpline for free

Published on Monday, 16 December 2019 | Hits:1223

Bantay Bata, Globe activate #163 helpline for free

IN 2015, Unicef and the Council for the Welfare of Children conducted the National Baseline Study on Violence Against Children in the Philippines, which indicated that eight out of 10

For the Love of Children

Published on Friday, 05 January 2018 | Hits:1245

For the Love of Children

  For the Love of Children For the Love of Children   These children live everyday making ends meet without losing hope that a better future awaits them. Together, let’s keep their hopes alive

New World Hotels & Resorts Hold Run & Raise 2018

Published on Wednesday, 20 December 2017 | Hits:1567

New World Hotels & Resorts Hold Run & Raise 2018

New World Hotels and Resorts gears up for another exciting edition of Run & Raise in 2018. Now on its fourth year, Run & Raise 4 will be held at

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Bayan Academy Calendar

BAYAN Academy offers the following certificate training courses this month:

June 18-19: Market Research

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June 18-19:

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