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Monday, 30th January 2023



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Jon Arayata: Building quickly, building strong

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Jon ArayataJon ArayataJon T. Arayata, head of SKYBIZ, seems to have spent all his working years preparing to build the fastest growing broadband service in the country today, SKY Broadband.

A holder of a Bachelor of Science degree in computer engineering, he first worked in 1993 as the information technology (IT) consultant of Aboitiz & Company, advising its senior management on the best ways to align IT infrastructure with its corporate goals. He then moved to Eastern Telecommunications Philippines Inc. as IT manager, transferred to Corporate Engineering then shifted his career to Corporate Sales to roll out the then first DSL (digital subscriber line) service in the country.

In 2005, he joined Bayan Telecommunications Inc., ending up as head of its corporate group, Bayan Biz. Known for its customer-centric philosophy, Bayan Biz became the darling of the socalled O&O or offshore and outsource service providers. This was also the time that he became active in the contact center association by being elected as a member of its board of directors.

Destiny Cable GM

In 2012, ABS-CBN Corporation president Carlo L. Katigbak, who at the time headed Access for ABS-CBN, asked Arayata to become general manager of Destiny Cable. The transition team for the Destiny purchase worked to successfully integrate operations, migrate customers and streamline processes to ensure best practices are retained and uniformly absorbed by the organization. Arayata was then elected as a member of the Philippine Cable Television Association board of directors and at present serves as its chairman.

A year and a half later, Arayata was concurrently assigned to head SKYBIZ.

“SKY is very customer-centric on the residential or retail side of the business. We had to build SKYBIZ from the ground up. The discipline needed for corporate was not there yet. We had to set up our own technical team, infrastructure, sales, marketing, product line, customer engineering and account management… and now, even our own NOC (network operations center). We needed a totally different skill set to grow SKYBIZ. We had to train our people, establish our own processes and come up with products that could compete with our rival telcos,” recalls Arayata.

Aiming for P1B

And build they did, growing revenues from P400 million and aiming for P1 billion from the corporate market after three and a half years.

“There is just so much potential in the market and it’s only shared by two giant telcos. SKYBIZ just has to get a portion of this lucrative business. To do that, it must prove the reliability of its infrastructure, superiority of its account management and strong customer service among clients. Over the years, I believe that we have built the foundation to support our position in the market to be the best alternative data/ broadband service provider in the Philippines,” says Arayata. 

Overall, he believes SKYBIZ still has a lot of room to grow as it aspires to be a significant player in the broadband business, serving corporate, small & medium enterprises or SMEs, and multi-dwelling units.

Customers, country deserve the best

“But we have to double the effort. The market is evolving, customer requirements are rapidly changing, our competitors are dynamic and aggressive. We have to stay visible and relevant. ”

To him, broadband service is a very concrete way to fasttrack the development of the country.

“It shows our nationalism because as a service company, we are providing one that is essential for national growth. And we have to deliver the best service—wow at saya— because our customers and our country deserve to get only the best,” Arayata says.

His message for LopezLink readers: “I just want to take this opportunity to introduce SKYBIZ to our fellow Lopez Group kapamilya. Let us show you what we can do for you. SKYBIZ can help you with your needs as a company or an entrepreneur. Talk to us about your service requirements and we can assure you that as your kapamilya, your needs will be our top priority. ”

More Filipinos receive Kapamilya love from ‘Pantawid ng Pag-ibig’

Published on Thursday, 20 August 2020 | Hits:550

More Filipinos receive Kapamilya love from ‘Pantawid ng Pag-ibig’

Kapamilya love reached more Filipinos as ABS-CBN Foundation Inc.’s (AFI) “Pantawid ng Pag-ibig: Isang Daan, Isang Pamilya” campaign distributed food packs and ligtas bags outside Metro Manila for those greatly

Mayors express gratitude wellness. to ABS-CBN, AFI

Published on Thursday, 18 June 2020 | Hits:555

Local government units (LGUs) found it challenging to quickly provide relief to families affected by the quarantine. That is why several mayors in Metro Manila and nearby provinces have expressed

‘Pantawid ng Pag-ibig’ gears up for 2nd phase

Published on Thursday, 18 June 2020 | Hits:520

‘Pantawid ng Pag-ibig’ gears up for 2nd phase

As Filipino families continue to struggle with the loss of jobs, ABS-CBN Foundation Inc. (AFI) moves to the second phase of the “Pantawid ng Pagibig” campaign with the aim of

Over 600,000 families to benefit as ‘Pantawid ng Pag-ibig’ raises P350M

Published on Tuesday, 19 May 2020 | Hits:597

Over 600,000 families to benefit as ‘Pantawid ng Pag-ibig’ raises P350M

The “Pantawid ng Pag-ibig” campaign of ABS-CBN and ABS-CBN Foundation Inc. (AFI) has raised P350 million in cash donations and pledges for the benefit of over 600,000 families in Metro

ABS-CBN reaches out to evacuees via ‘Tulong-Tulong sa Taal’

Published on Thursday, 06 February 2020 | Hits:541

ABS-CBN reaches out to evacuees via ‘Tulong-Tulong sa Taal’

NO evacuee will be left behind. This is the promise of ABSCBN as it launches the “Tulong-Tulong sa Taal” campaign, which aims to unite the nation in helping Filipinos affected

ABS-CBN Foundation Europe to hold telethon for London Grenfell Tower fire victims

Published on Friday, 23 June 2017 | Hits:4175

ABS-CBN Foundation Europe to hold telethon for London Grenfell Tower fire victims

ABS-CBN Foundation Europe CIO joins public and private support for the victims of the massive fire that hit the 24-storey residential London Grenfell Tower in West London on June 14

Donate to Operation Sagip Surigao to help earthquake victims

Published on Friday, 17 February 2017 | Hits:4460

Donate to Operation Sagip Surigao to help earthquake victims

A state of calamity has been declared by the Mayor of Surigao City. Relief and rescue operations are underway for the barangays that have been affected.

Bulusan workers turn to backyard farming for steady food supply

Published on Tuesday, 19 May 2020 | Hits:1208

Bulusan workers turn to backyard farming for steady food supply

The Rural Workers Association of San Rafael (RWASR) based in Bulusan, Sorsogon, which runs Nasipit Eco-Agri Farm, has a simple message for their fellow Filipinos: “There is no problem we

‘Ligtas Pilipinas’ helps educate Filipinos on COVID-19

Published on Thursday, 16 April 2020 | Hits:1110

‘Ligtas Pilipinas’ helps educate Filipinos on COVID-19

ABS-CBN helps arm Filipinos with relevant information to stop the spread of disease through its “Ligtas Pilipinas sa COVID-19” campaign on radio, TV and online.

ABS-CBN delivers protective gear, food to health workers

Published on Thursday, 16 April 2020 | Hits:1264

ABS-CBN delivers protective gear, food to health workers

HELP came through for health workers in East Avenue Medical Center after ABS-CBN delivered masks and other protective gear and snacks to show support and Kapamilya love to those leading

‘G Diaries’ bags academic excellence awards

Published on Monday, 09 March 2020 | Hits:919

‘G Diaries’ bags academic excellence awards

“Maraming, maraming salamat po sa award na ipinagkaloob ninyo sa amin. Alay namin ito sa kapatid kong si Gina Lopez,” said “G Diaries” host and Bantay Bata 163 executive director

Finally home

Published on Monday, 09 March 2020 | Hits:983

Finally home

She could hardly contain her joy and excitement when she saw her son walking towards her. She welcomed him with tight hugs and happy tears as a loving mother would

ALKFI renames building in honor of Gina Lopez

Published on Monday, 09 March 2020 | Hits:745

ALKFI renames building in honor of Gina Lopez

ABS-CBN Lingkod Kapamilya Foundation Inc. (ALKFI) renamed its building Gina Lopez Building in honor of its late chairperson and founder of ALKFI programs Bantay Bata 163 and Bantay Kalikasan.

Fighting child malnutrition with Alaska Milk

Published on Thursday, 06 February 2020 | Hits:950

Fighting child malnutrition with Alaska Milk

ACCORDING to UNICEF, 95 children in the Philippines die every day because of malnutrition. This is one of the reasons Alaska Milk Corporation supports the advocacy of ABS-CBN Lingkod Kapamilya

Bantay Bata, Globe activate #163 helpline for free

Published on Monday, 16 December 2019 | Hits:1447

Bantay Bata, Globe activate #163 helpline for free

IN 2015, Unicef and the Council for the Welfare of Children conducted the National Baseline Study on Violence Against Children in the Philippines, which indicated that eight out of 10

For the Love of Children

Published on Friday, 05 January 2018 | Hits:1460

For the Love of Children

  For the Love of Children For the Love of Children   These children live everyday making ends meet without losing hope that a better future awaits them. Together, let’s keep their hopes alive

New World Hotels & Resorts Hold Run & Raise 2018

Published on Wednesday, 20 December 2017 | Hits:1757

New World Hotels & Resorts Hold Run & Raise 2018

New World Hotels and Resorts gears up for another exciting edition of Run & Raise in 2018. Now on its fourth year, Run & Raise 4 will be held at

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Bayan Academy Calendar

BAYAN Academy offers the following certificate training courses this month:

June 18-19: Market Research

June 25-26: Human Resource Management For rates, call Carol Arcaya at 426-3140. Bayan Academy reserves the right to change course dates.

 

June 18-19:

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