Rokajax search

Sunday, 5th February 2023



  • Home
  • Lopez Companies
    • Business and Finance
    • Calendar
    • Promos and Offers
    • Lopez Group Companies
  • HR Updates
    • HR Council
    • Business Excellence
    • Job Opportunities
  • Employee News
    • Message from Lopez
    • Meet the Executive
    • Meet the Team
    • Milestones
    • Spotlight
    • Advocacy
  • Corporate Sustainability
    • ABS-CBN Foundation
    • Sagip Kapamilya
    • OML Climate Change Center
    • Knowledge Channel
    • Lopez Museum
  • Lifestyle
    • Kapamilya Entertainment
    • Power Plant Mall Finds
    • ABS-CBN Publications
    • Food and Recipes
    • Lifelong Wellness
  • Blog
  • Lopez Values
    • 7 Lopez Values
    • The Credo
    • Web Comics
    • Special Feature

ABS-CBN’s Borlongan named Young Market Master awardee

Twitter

 Kris Borlongan Kris BorlonganABS-CBN Digital Creative Content head Sierra Kris Borlongan was named one of this year’s Young Market Master awardees by training and consultancy company Mansmith and Fielders Inc. at its 13th Young Market Master Awards (YMMA) held recently.

Borlongan is among this year’s 11 awardees selected by Mansmith and Fielders Inc. for formulating and implementing responsive and creative marketing and sales strategies for businesses. She was selected for her achievements in digital marketing and inspiring young people “to be innovative entrepreneurs and outstanding brand builders.”

Borlongan is the brains behind ABS-CBN’s award-winning digital campaigns, including the website OTWOLISTA. com, which sustained the fans’ loyalty to the teleserye “On the Wings of Love” even after it had ended. The project won a Gold Anvil at the Anvil Awards in 2017.

Borlongan also led the team behind the Spark Awards-winning “Pinoy Big Brother Online Bahay ni Kuya,” which expanded the PBB experience for viewers by allowing them to perform Big Brother’s challenges as online housemates.

2016, Borlongan headed a digital campaign that collected messages of gratitude from Filipinos that were compiled into a “Book of Thanks,” which was personally handed to the Pope as a gift from the Philippines. 

The campaign won a Platinum Anvil award.

Borlongan has successfully steered her team to create success not just for ABS-CBN, but also for other brands, such as Revlon and McDonald’s.

Before Borlongan, ABSCBN’s OIC-head of Digital Media Division Elaine Uy was named a YMMA awardee in 2016. (Story/Photos by: Kane Choa)

More Articles from Lopezlink

‘StarStudio’: At home with Aljur, Kylie

‘StarStudio’: At home with Aljur, Kylie

‘Mega’ is ‘MYX Headliner’

‘Mega’ is ‘MYX Headliner’

FPH net income attributable to parent jumps 84%

FPH net income attributable to parent jumps 84%

Advanced CG training by ICD

Advanced CG training by ICD

Here’s your binge viewing cheat sheet!

Here’s your binge viewing cheat sheet!

Roxy Liquigan: Nurturing the start of something big

Roxy Liquigan: Nurturing the start of something big

‘Darna’ trailer soars to 4M views in less than 24 hours

‘Darna’ trailer soars to 4M views in less than 24 hours

More ABS-CBN programs air on TV5

More ABS-CBN programs air on TV5

Falls pride

Falls pride

Metro Milestones

Kapamilya toys and games bring cheer to Filipino homes

Kapamilya toys and games bring cheer to Filipino homes

Lopez Group restarts ‘Big One’ preps

Lopez Group restarts ‘Big One’ preps

‘Tough love’ for Manna Vargas

‘Tough love’ for Manna Vargas

Soup, clearly

Soup, clearly

Meet the Team of Studio XP

Meet the Team of Studio XP

ABS-CBN Publications

‘Pantawid ng Pag-ibig’ concert records 3.7M online views

‘Pantawid ng Pag-ibig’ concert records 3.7M online views

ABS-CBN’s “Pantawid ng Pag-ibig: At Home Together Concert” recorded 3.7 million views during its livestreaming across the network’s digital platforms on March 22.

Subscribe to Lopezlink

Lopez Holdings Corp. All rights reserved



About Us | Copyright | Sitemap | Archive