Olivia de Jesus has been appointed as the new COO of ABS-CBN Global Ltd., which oversees all international subsidiaries of ABSCBN and manages its global flagship brand TFC.
De Jesus takes over from Raffy Lopez, who has retired. Lopez continues to be engaged by the company as executive adviser to the president and CEO of ABS-CBN.
Prior to her appointment, De Jesus held a variety of positions in ABS-CBN.
As managing director of North America since 2007, she managed a diverse content, experience and service portfolio, making the region the consistent dominant contributor to ABS-CBN Global’s consolidated growth. Under her leadership, cross-functional teams launched successful initiatives that have been adopted globalwide such as TFC@theMovies, One Kapamilya Go, Lifestyle Network Global, MYX TV and Adobo Nation. These led to new revenue streams, garnered industry awards and solidified ABS-CBN’s position as a leading and thriving global brand.
Most recently, De Jesus spearheaded the development of innovative content for the emerging global Filipino millennial market through projects such as TFCU Talks, the reality travel show “Discovering Routes” and the 1st Cinematografo International Film Festival in San Francisco.
Prior to joining ABS-CBN, De Jesus was an award-winning senior creative at McCann-Erickson and Saatchi & Saatchi in the Philippines.
De Jesus graduated from the University of the Philippines, Diliman with a degree in communication. She completed the Advanced Management Program at Harvard Business School in 2015.