Vice encourages netizens to be proud of their looksAfter removing his makeup, contact lenses and hair extensions on “It’s Showtime” to show that real beauty comes from within, Vice Ganda posted a picture of himself without makeup on Instagram with the hashtag #ProudToBeMe.

The hashtag later became a nationwide trending topic on Twitter. Vice’s “revelation” happened during his “Advice Ganda” segment, where he comforted a bullying victim who said her schoolmates often called her ugly. “It’s Showtime” airs at 12:15 p.m. from Mondays to Fridays and at 12 noon on Saturdays on ABS-CBN.