FIRST Balfour recently rolled out a redesigned website in celebration of its 50th anniversary. The beginning of the revamp dates back to November 2019 when the company saw a need to develop a more engaging website highlighting its capabilities system.
Soft-launched in February, improvements were completed recently, with new features including a dedicated “Capabilities” page highlighting its “way to play,” easier navigation, a more reliable search button and a modern, mobile-responsive design.
As with any other business website, it also showcases First Balfour’s portfolio of completed projects throughout the years across its core markets: power and energy, transport infrastructure, highvalue buildings and water infrastructure.
“Our stakeholders will find valuable information about our proven capability systems in the ‘Home’ and ‘Capabilities’ pages. The website will be constantly updated with content such as new projects in the ‘Track Record’ page as well as news in the ‘Business News’ and ‘People & Community’ sections,” said marketing manager Ronald Liu.
The focus of the website redesign is to establish to First Balfour stakeholders—customers, prospects, colleagues and partners—that it is one of the country’s largest and most progressive engineering and construction companies.
Visit the website at https:// firstbalfour.com.
(Story/Photos by: Dolly Pasia-Ramos)