ABS-CBN COO-Broadcast Cory Vidanes From broadcast to livestreaming, ABS-CBN is pivoting to meet the Filipino audience’s growing demand for content online with Kapamilya Online Live.
ABS-CBN is bringing more of its content to the digital space by streaming its new and well-loved programs on its Facebook and YouTube accounts, which have over 50 million followers and subscribers combined.
ABS-CBN chief operating officer for broadcast Cory Vidanes said the launch of Kapamilya Online Live demonstrates the company’s commitment to remain in the service of the Filipino regardless of the situation.
“By livestreaming our shows on our Facebook and YouTube accounts for free without any subscription fees, we hope to be able to reach more Filipinos and stay true to our promise to continue to serve Filipinos in whatever way we can,” Vidanes said.
Available in the Philippines via ABS-CBN Entertainment’s Facebook and YouTube accounts, Kapamilya Online Live livestreams new episodes of “FPJ’s Ang Probinsyano,” “It’s Showtime,” “ASAP Natin ‘To,” “Love Thy Woman,” “A Soldier’s Heart,” “Magandang Buhay,” “Paano Kita Mapasasalamatan” and “Iba ‘Yan!”
Audiences in the Philippines thus have another way to enjoy the programs of ABSCBN, which had launched Kapamilya Channel on cable and satellite TV nationwide in June.
This marks another milestone in ABSCBN’s digital transformation that began in recent years as audiences continued to consume more content online.
A B S - C B N News continues to house news programs “TV Patrol” and “The World Tonight” on its Facebook page with 20 million followers and on its YouTube channel with 9.83 million subscribers.
ABS-CBN recently disclosed that it would focus on businesses that do not require a legislative franchise, including digital channels, cable, international licensing and distribution, and production of content for various streaming services.
(Story/Photos by: Kane Choa)